Tuesday, January 26, 2010

Class 7 - Newspapers

ANNOUNCEMENTS:  We will have the Chapter 4 (Newspapers) quiz in class on Thursday. The Chapter 5 (Magazine) quiz is online here. Click on the "Multiple Choice" quiz on the left navigation bar. At the end of the quiz, enter your e-mail address and mine to send the score. If you don't get an acknowledgement that the score was sent, copy your score and paste it into an e-mail to me. The Internet Search Project and Blog 4 (Magazines) are both due Sunday 1-31 at midnight.

DISCUSSION: Students discussed what newspapers could do to better appeal to 18- to 29-year-olds. Suggestions included: More magazine-style design and writing, younger reporters to report on youth trends, more color, smaller format, stories that don't jump to inside pages.

POWERPOINT: We looked at the history of newspapers, highlighting the development of
- The inverted pyramid style during the U.S. Civil War
- Yellow journalism during and before the Spanish-American war (resulting from a newspaper war between newspaper barons Pulitzer and Hearst)
- Public journalism (also known as civic or advocacy journalism)
- Tabloid newspapers such as the New York Post

FUTURE OF NEWSPAPERS AND NEWSPAPER-QUALITY JOURNALISM: We looked at four alternatives to advertiser-funded journalism.
HOMEWORK: Read Chapter 5 and complete workbook exercises. NOTE: Exercise No. 2 should say Chapters 3, 4 and 5.



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